Recent years have seen a shift in the type of content created/available on the web. During the first decade of the web’s presence i.e. from the early 1990s onwards—most online content resembled traditional published material: the majority of web users were consumers of content, created by a relatively small amount of publishers. From the early 2000s, user-generated content has become increasingly popular on the web. More and more users participate in content creation, rather than just consumption. Popular user generated content (or social media) domains include blogs and web forums, social bookmarking sites, photo and video sharing communities, as well as social networking platforms such as Facebook and MySpace, which offers a combination of all of these with an emphasis on the relationships among the users of the community (Agichtein, Castillo, Donato, Gionis, & Mishne, 2008).
Over last few years the web has fundamentally changed and moved towards what is called as “user-driven technologies” such as blogs, social networks, video sharing platforms to name a few. These technologies have enabled a revolution in global online communities; user generated content and publishing consumer opinions now tagged under the umbrella of social media. This also redefines how people use Internet which has led to sites like facebook, youtube, myspace and twitter to move into mainstream.
Social media exhibits a rich variety of information sources both content and non-content. The non-content information available on such platforms can range from, links, votes, quality ratings and action based social submission to the social sites like, digg, stumbleupon, linkedin, facebook, and twitter to name a few.
Works Cited
Agichtein, E., Castillo, C., Donato, D., Gionis, A., & Mishne, G. (2008). Finding High-Quality Content in Social Media. Proceedings of the international conference on Web search and web data mining (pp. 183-194). Palo Alto, California: ACM.
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